FTC DEFENSE LAWYER TO THE INTERNET MARKETING INDUSTRY

Counsel focused on Internet marketing-related FTC and state Attorneys General actions, advertising and lead generation compliance, and telemarketing law.

Nationally Recognized Marketing, Advertising, Regulatory Defense, Digital Media and Communications Law Practice

Richard B. Newman is a zealous advocate that is dedicated to winning on behalf of his clients.  He is widely recognized as one of the leading and most versatile Internet marketing and regulatory compliance lawyers in the country – with headline-grabbing cases.  Richard is best known for his comprehensive knowledge of Internet marketing practices and emphasis on legal compliance reviews of advertising campaigns, representing clients in investigations and enforcement actions brought by the Federal Trade Commission and state Attorneys General, telemarketing compliance, commercial litigation, promotional marketing programs, and negotiating and drafting legal agreements.

Federal Trade Commission Building

Clients appreciate Richard’s clear communication regarding resolution options and ability to dispose of matters quickly and inexpensively.  His practice differs from other advertising and regulatory defense attorneys in that he is singularly focused, all day, every day, on counseling and representing clients nationwide in complex regulatory and commercial matters from online advertising and lead generation compliance to regulatory investigations and defense, from email marketing, Telephone Consumer Protection Act (TCPA) issues and telemarketing challenges to privacy and data security.

FTC defense lawyer and Internet advertising compliance attorney Richard B. Newman takes the time to learn his clients’ businesses which, in turn, enables him to effectively blend his knowledge of the unique risks and solutions for businesses marketing on the Internet with an extensive legal skill set built over years to provide creative legal solutions and generate successful litigation outcomes.

Richard serves as outside “inside” counsel to advertisers, advertising networks, affiliate networks, publishers, lead generators, lead aggregators, lead purchasers, creative entrepreneurs and innovative business organizations. His ability to provide practical business-oriented advice that meet specific clients’ business-growth objectives, coupled with his ability to seamlessly transition from transactional to litigation functions, result in superior efficiencies for marketers that prefer to avoid managing multiple outside counsel relationships and educating numerous attorneys about business operations.

Visit his law firm website at hinchnewman.com.

Federal Trade Commission Building

Clients appreciate Richard’s clear communication regarding resolution options and ability to dispose of matters quickly and inexpensively.  His practice differs from other advertising and regulatory defense attorneys in that he is singularly focused, all day, every day, on counseling and representing clients nationwide in complex regulatory and commercial matters from online advertising and lead generation compliance to regulatory investigations and defense, from email marketing, Telephone Consumer Protection Act (TCPA) issues and telemarketing challenges to privacy and data security.

FTC defense lawyer and Internet advertising compliance attorney Richard B. Newman takes the time to learn his clients’ businesses which, in turn, enables him to effectively blend his knowledge of the unique risks and solutions for businesses marketing on the Internet with an extensive legal skill set built over years to provide creative legal solutions and generate successful litigation outcomes.

Richard serves as outside “inside” counsel to advertisers, advertising networks, affiliate networks, publishers, lead generators, lead aggregators, lead purchasers, creative entrepreneurs and innovative business organizations. His ability to provide practical business-oriented advice that meet specific clients’ business-growth objectives, coupled with his ability to seamlessly transition from transactional to litigation functions, result in superior efficiencies for marketers that prefer to avoid managing multiple outside counsel relationships and educating numerous attorneys about business operations.

Visit his law firm website at hinchnewman.com.

PRACTICE AREAS

FTC Investigations and Enforcement Actions

Throughout the past decade, FTC defense lawyer Richard Newman has served as regulatory defense counsel on a number of highly-publicized Internet marketing enforcement actions initiated by the Federal Trade Commission and is recognized as one of the leading practitioners in the space – representing clients in FTC consumer protection investigations and litigation matters involving Section 5 of the FTC Act as well as other laws and regulations enforced by the agency. He routinely represents clients nationwide in regulatory matters at the federal, state and local level.

Civil Investigative Demands and Subpoenas

Extensive experience effectively responding to civil investigative demands (CIDs) and defending Internet advertisers and marketers in high-stakes FTC investigations involving allegations of unfair and deceptive acts or practices, challenges to scientific substantiation, telemarketing violations, violation of consumer privacy rights and failure to adequately secure sensitive consumer information. Richard has successfully secured the prompt and outright closure of numerous investigations without the initiation of formal enforcement proceedings.

Internet Marketing and Advertising Compliance

Proven success in numerous facets of marketing and advertising law, and a go-to resource for up-to-date strategic guidance on applicable federal and state laws, rules and regulations applicable to the Internet, affiliate marketing, lead generation, telemarketing, email marketing and social media spaces. Richard regularly coordinates result-oriented preventative reviews of marketing materials designed to ensure compliance with applicable requirements and to avoid becoming a target of costly regulatory scrutiny.

State Attorneys General Investigations

Years of concentrated experience providing effective solutions to Internet advertisers and marketers on multifaceted matters brought by state Attorneys General across the country, including requests for information and litigation. Efficiently defending clients facing a full range of complex state false claims and unfair trade practices legal challenges.

Lead Generation Compliance

A significant portion of Richard’s cutting-edge practice includes advising those within the online lead generation ecosystem, including affiliates and lead generation networks, aggregators and buyers, about applicable regulatory requirements with respect to representations made to consumers, disclosures, marketing agreements, privacy, data use and security, credentialing and end-user compliance. He works with clients to closely monitor developments, properly weigh compliance risks and formulate innovative compliance strategies.

Telemarketing Law

Richard regularly advises consumer-facing businesses, including call centers, list brokers, list managers and emerging technology companies, on an array of regulatory compliance protocols related to the Telephone Consumer Protection Act (TCPA), the Telemarketing Sales Rule (TSR), applicable state and federal Do-Not-Call laws and telemarketing issues. He also possess significant experience litigating complex telemarketing matters.

Go-To Resource for News Outlets – National and International News Outlets Call on Richard for Featured Commentary on Advertising, Regulatory, Tech and Related Issues

 

Richard B. Newman featured on BBC World News to discuss U.S.- Russia social media probe

 

 

INTERNET MARKETING LAW BLOG

2017: The FTC Year in Review

Heading into 2017, Acting Chairman Ohlhausen described 2016 at the FTC by stating that the agency “continued to tackle the issues of most importance to consumers, including fraud utilizing traditional and novel platforms, deceptive advertising, privacy and data...

FTC Releases Draft Strategic Objectives Through 2022

The  FTC has released its draft Strategic Plan for Fiscal Years 2018 to 2022 for public review and comment, as required under the GPRA Modernization Act of 2010, using guidance issued by the Office of Management and Budget.  FTC’s last updated strategic plan was...

HINCH NEWMAN LLP

Counsel focused on Internet marketing-related FTC and state Attorneys General actions, advertising and lead generation compliance, and telemarketing law.