Lead Generation
FTC Reminds Data Brokers Not to Provide PII to Foreign Adversaries
By Richard B. Newman |
On February 9, 2026, the Federal Trade Commission sent letters to various data brokers warning them of their responsibility to comply with the Protecting Americans’ Data from Foreign Adversaries Act of 2024 (PADFAA). PADFAA prohibits data brokers from selling, releasing, disclosing, or providing access to personally identifiable sensitive data about Americans to any foreign adversary,…
What Marketers Need to Know to Comply with FTC Consumer Review Rule Prohibition on Insider Consumer Reviews
By Richard B. Newman |
As previously covered here and here, the Federal Trade Commission has recently warned businesses to comply with the FTC Consumer Review Rule. On December 22, 2025, the FTC announced that it sent warning letters to alert a number of companies of potential violations of the Rule on the Use of Consumer Reviews and Testimonials (the…
FTC Warns Businesses to Comply with the FTC Consumer Review Rule
By Richard B. Newman |
Consumers often rely on reviews to help them choose between everything from home repair companies to apartments to lawyers. When those reviews reflect honest feedback from real people who have actually used a product or service, the feedback can be invaluable. Reviews can also encourage people to take a chance on an unknown company or…
TCPA Revocation of Consent Rule Effective April 2025
By Richard B. Newman |
As previously blogged about in detail here and here, the TCPA rules on revoking consent for unwanted robocalls and robotexts becomes effective in April 2025. Revocation of prior express consent for autodialed, prerecorded or artificial voice calls (and autodialed texts) must be permitted to be made by “any reasonable means.” Additionally, callers may not infringe…
Eleventh Circuit Vacates TCPA One-to-One Consent Rule Immediately After FCC Postpones its Effective Date
By Richard B. Newman |
On the eve prior to its effective date, the FCC’s One-to-One Consent Rule which sought to redefine the meaning of “prior express written consent” under the Telephone Consumer Protection Act, was postponed for one year by order of the FCC’s Consumer and Government Affairs Bureau. Just minutes thereafter, the rule was struck down by the…
Lead Generation One-to-One TCPA Consent Rule and Marketing Contract Considerations
By Richard B. Newman |
The FCC’s new rule requiring one-to-one consent becomes effective January 27, 2025. Much has been made about the myriad nuances those in the lead generation ecosystem must attend to in order to comply with the new rule. However, an often overlooked aspect of the new rule involves required and diligent contracting practices associated therewith. In…