Month: June 2018

California has enacted the most stringent, GDPR-like privacy legislation in the United States. It will directly impact the way that digital marketers do business and the manner in which consumers’ personal data is collected and monetized. The California Privacy Act (AB 375) will take effect in January 2020. It provides consumers with the right to…

The Federal Trade Commission and the New York Attorney General’s Office have announced that two New York-based operations and their principals have been charged with running a scheme to collect money from consumers on bogus debts. The Federal Trade Commission has been aggressive of late when it comes to investigating and initiating enforcement actions against…

Richard B. Newman, an FTC advertising compliance and defense lawyer at Hinch Newman LLP, was quoted in New York Magazine on social media influencer campaigns and compliance with the FTC’s Endorsement Guides. The Guides reflect the basic truth-in-advertising principle that endorsements must be honest and not misleading. The FTC requires that, if influencers are endorsing…

On May 18, 2018, South Carolina enacted the Telephone Privacy Protection Act. In short, the telemarketing law is intended to prohibit telephone solicitors from: Initiating or causing to be initiated a telephone solicitation during certain hours of the day To require telephone solicitors to disclose certain information at the outset of a telephone solicitation, including the consumer’s right…

This week, the Federal Trade Commission (FTC) announced plans to hold public hearings this fall and winter on whether adjustments to consumer protection enforcement law and related policy are warranted in light of the economic landscape and new technologies. “The FTC has always been committed to self-examination and critical thinking, to ensure that our enforcement…

On June 18, 2018, the Federal Trade Commission (FTC), along with a number of state Attorneys General, the New York Division of the U.S. Postal Inspection Service, two U.S. Attorneys’ Offices and the Better Business Bureau, announced the results of Operation Main Street, an enforcement initiative aimed at operations that seek to defraud small businesses. The…